If they were dropped, I think that could possibly cause what you're seeing.

Even under heavy load, a good condition spark plug shouldn't do that, so something has happened to cause the shattering.

Though having never seen this before, I'm speculating

(though speculating based on some experience of producing sintered ceramics and treatments of them, which I believe is what is used for the insulator part on spark plugs).

Not sure the shattered points should cause problems, but is the inner core visible through the insulator? If so, it may be grounding on the head reducing the spark power?

Do you have another set of spark plugs to test

- even the old ones?

(I was assuming these are new, but actually that one looks quite used) Are you sure you tightened the spark plugs sufficiently?

(sorry, I know that last bit is a stupid question but it would explain the noise you are hearing if some pressure is being lost around the plug, and I'm just thinking out loud on causes) How do the threads look on the plugs?

Another stupid question perhaps, but are you sure there are no spark plug/screwdriver bits in the cylinder? I think it's still head off time, unfortunately.
